Tag Archives: Media

Creative Bube Tube produces brand new on-line video for J.E.T. Solutions.

Tom Cruise thrilled viewers in Top Gun. Harrison Ford saved the day in Air Force One. Leonardo DiCaprio earned rave reviews in The Aviator. And Creative Bube Tube is making their mark, shooting the newest J.E.T. Solutions video.

Broadcasting your brand through online video is one of the best marketing tools in todays advertising and marketing world. Producing an online video can give you extra exposure to your company.

Creative Bube Tube, a commercial and video production company recently produced the video for Greg Marlo from J.E.T Solutions. Greg is in the aircraft sales, charter, and private aircraft management business. Greg is an Aviation Consultant; and covers all services in flight operations tailoring to his clients every need.

Creative Bube Tube’s President a Jenny Munford has been working with Jet Solutions for months, honing the perfect script for Jet Set’s first-ever video production. The video shoot took place in the Toronto Pearson International Airport.

“We are so excited that this is happening,” Munford said. “This video is going to be very cutting-edge and very fun to shoot. We’ll have our cameras set up in the hanger, and on the runway. Even in the planes! The shot list for this shoot is intense, but we’re ready for it.” Jet Solutions hired the team at Creative Bube Tube to also do some website design and create an effective marketing Campaign for J.E.T. Solutions.

The Luxurious Jets of Jet Solutions and their services are online now! For your viewing pleasure you can go to www.thejetsolutions.com to find out more, and view their brand new promotional video. You can always call Jet Solutions at 416-907-9046 to find out more information and to speak to Greg one on one.

Creative Bube Tube’s summer calendar continues to fill up at high speed. And with a client like Jet Solutions onboard for a substantial marketing campaign, one thing’s for sure: the team at Creative Bube Tube will continue to live life in the fast lane. Pun intended.

Via EPR Network

More Media news

Sony acquired digital media identification company Gracenote for about $260M

Sony has today announced that it has entered into an agreement to acquire Gracenote for about $260M plus other contingent consideration. Gracenote provides a range of music-related solutions including MusicID, which detects which song is currently being played by an application and loads track information for the user. MusicID leverages a database of over 6M CDs and 80M tracks and the technology has been in works since 1995 known previously with the name CDDB.

“Gracenote is a global leader in technology and services for digital media identification, enrichment, and recommendation, and these capabilities will be essential to the next wave of innovation in content, services, and consumer electronics,” said Tim Schaaff, SCA Senior Vice President, Software. “Sony sees tremendous growth potential in developing Gracenote as a separately run business unit, and by broadly embracing Gracenote’s platforms, Sony expects to significantly enhance and accelerate its own digital content, service, and device initiatives.”

“We are very pleased to join Sony as its strategic vision is very much in line with our own,” said Craig Palmer, Gracenote CEO. “Having a closer connection with the content and digital services community will accelerate adoption of Gracenote technologies, and the relationship will also give us the resources necessary to rapidly expand development of next generation products for the industry.”

Gracenote’s existing business will continue to operate separately. As a wholly owned Sony subsidiary, Gracenote will continue to develop new technologies in existing as well as new areas of operation. The senior management team will remain with the company. Sony and Gracenote anticipate that the transaction will close in late May, subject to certain regulatory and other approvals.

Many consumer music app services Apple iTunes, Yahoo! Music Jukebox, and Winamp use Gracenote for their music detection capabilities. Other consumer electronic brands are also associated with the company such as SonyEricsson, Philips Wireless Music Systems, Cadillac, Apple iPod, among others. 

More about Gracenote

Gracenote is a global leader in embedded technology, enriched content, and data services for digital entertainment solutions within the Internet, consumer electronics, mobile, and automotive markets. Formerly known as CDDB®, Gracenote delivers a substantially improved consumer experience in digital media devices and applications, plus media monitoring and other data services to the recording industry, making it an integral part of the digital media economy. Gracenote powers leading services including Apple iTunes, Yahoo! Music Jukebox, Winamp; home and automotive products from Alpine, Panasonic, Philips and Sony; and mobile music applications from Samsung, Sony Ericsson, KDDI (Japan), KTF (Korea), Musiwave (Europe), and others. Gracenote is headquartered in Emeryville, California.

Founders

Steve Scherf, Co-Founder & Chief Architect/Vice President of Service Development
Steve Scherf and business partner Ti Kan created the CDDB compact disc recognition service as a hobby in 1995 in order to get personal computers to display information about the CDs they were playing. To their surprise, the service became overwhelmingly popular, prompting them to found CDDB LLC in 1998. Later that year the company was acquired by Escient LLC, and the name was changed to Gracenote. After the acquisition, Scherf took on the role of Chief Architect for all Gracenote services. Scherf has since been the driving force behind nearly every fundamental Gracenote technology, cementing his position as one of the main pioneers of media recognition. Scherf personally designed and built the lion’s share of the current incarnation of the Gracenote service, a modular system that is extremely flexible, scalable and massively redundant, and is capable of easily incorporating new services as the need arises. He architected, designed, and developed the technology behind other Gracenote online products, such as Link, Discover, Music Enrichment, the MusicID® search engine, and others. In addition, Scherf has assimilated a number of third-party recognition technologies into the Gracenote suite, such as Mobile MusicID, re-implementing and improving them from the ground up. His pioneering work in media recognition also forms the basis of Gracenote’s embedded offerings. Prior to co-founding Gracenote, Scherf worked as Unix kernel developer for such companies as Altos Computer Systems, Acer America and Stratus Computer, delving into file systems, I/O performance, SCSI subsystems, networking and fault tolerance. Scherf graduated from the University of California, Santa Cruz in 1988 with a B.A. in Math and Biology.

Dale (Ty) Roberts, Co-Founder
Ty Roberts is widely recognized as one of the inventors of enhanced CD technology and is accredited with producing the industry’s first enhanced CDs. He joined Gracenote in November of 1998 after the company acquired ION, a multimedia and music technology company that he founded in 1993. Roberts serves as Gracenote’s chief technology strategist, providing technology direction and overseeing the creation of products and services that leverage the power of the Gracenote database to deliver information services. While at ION, Roberts produced the recording industry’s first enhanced audio CD titles, including David Bowie’s “Jump” and “Headcandy” from Brian Eno. He was the company’s lead technologist and innovator in adding multimedia content to traditional audio CDs. ION was also widely recognized as a leading provider of enhanced CD production tools utilized by recording and multimedia development companies. In September 1993, Bertelsmann Music Group created the first interactive record label after acquiring a 50 percent interest in ION. Prior to founding ION, Roberts was a founder and senior manager of LightSource, a software development company that produced multimedia and graphics editing software. Previously, he was a senior engineer at Pixar, where he created several award winning, Apple-based music applications including “Studio Session” and “Jam Session.” Roberts is Gracenote’s representative to the Secure Digital Music Initiative (SDMI), organization that is chartered with establishing standards for di gital music and music playing devices.

Ann Greenberg, Co-Founder
A pioneer in the online world, Ms. Greenberg is an inventor on seven U.S. patents, related to the delivery of content synchronized to audio recordings. She joined Gracenote in November of 1998 after the company acquired ION, a multimedia and music technology company that she founded in 1993. Greenberg served as Sr. Vice President of Marketing, Business and Strategic Development during her tenure at Gracenote until October 2001. No longer affiliated with Gracenote, Ms. Greenberg currently works as an independent consultant in the Bay Area. While at ION, Ms. Greenberg produced the recording industry’s first enhanced audio CD titles, including David Bowie’s “Jump” and “Headcandy” from Brian Eno. Greenberg designed the Jump’s groundbreaking interactive video, and produced the world’s first musician-hosted chat with David Bowie in 1994 – a format that has become standard practice in launching albums. Greenberg transitioned ION’s enhanced CD technology and business models into implementations that use the Web and are being utilized at Gracenote today. Prior to founding ION, Greenberg was the head of marketing for the Academy Award winning Edward R. Pressman Film Corporation, whose over 60 films include: Wall Street, True Stories, Talk Radio, Reversal of Fortune, Hoffa, Bad Lieutenant, The Crow and Judge Dredd. Ms. Greenberg studied Architecture and Cinema and earned a degree in Creative Arts & Cinema from California State University at San Francisco.

Scott A. Jones – Chairman of the Board and co-Founder
Scott Jones carefully sculpted the Gracenote company into existence by acquiring pivotal enabling technologies from CDDB, ION, Escient, Quintessential Player, and Cantametrix. He served as the company’s Chairman/CEO from 1998 to 2001 and is now Chairman of the Board. Jones raised significant capital, recruited a talented management team, contributed technology and intellectual property, and strategically guided Gracenote to pursue market segments that are the foundation of the Company’s success.

More about Sony Corporation of America

Sony Corporation of America, based in New York, NY, is a U.S. subsidiary of Sony Corporation, headquartered in Tokyo. Sony is a leading manufacturer of audio, video, communications, and information technology products for the consumer and professional markets. Its motion picture, television, computer entertainment, music and online businesses make Sony one of the most comprehensive entertainment companies in the world. Sony’s principal U.S. businesses include Sony Electronics Inc., Sony Pictures Entertainment Inc., Sony Computer Entertainment America Inc., and a 50% interest in Sony BMG Music Entertainment, one of the largest recorded music companies in the world. Sony recorded consolidated annual sales of approximately $70.3 billion for the fiscal year ended March 31, 2007, and it employs 163,000 people worldwide. Sony’s consolidated sales in the U.S. for the fiscal year ended March 31, 2007 were $18.9 billion. 

More

http://www.gracenote.com/
http://www.gracenote.com/company_info/press/042208/
https://doors.gracenote.com/developer/
http://www.sony.com
http://www.sony.com/SCA/index.shtml
http://www.streetinsider.com/Press%2BReleases/Sony%2BCorporation%2Bof%2BAmerica%2Bto%2BAcquire%2BGracenote/3566949.html
http://www.techcrunch.com/2008/04/22/sony-buys-gracenote-for-260m/
http://www.crunchbase.com/company/gracenote
http://www.techmeme.com/080422/p141#a080422p141
http://en.wikipedia.org/wiki/Secure_Digital_Music_Initiative

Apparently not all companies find April Fools Jokes funny

This is certainly the case with Bill Gates’s privately held company Corbis Corporation. The company’s PR guys out there have certainly taken them far too serious and have last week threatened a tiny Norwegian micro stock photography agency called Crestock with legal action over an apparent April Fools joke made by the company in a recent press release.

Ok, what’s the story all about after all. Lets put it that way: Crestock has put up a press release announcing the acquisition of Corbis in a deal valued over $600M rebranding their logo and giving Corbis independency after the deal closes. Here is the original press release as it initially appeared on Web.  Today there is clarification on the web site

Bill Gates’ Corbis Corporation is one the worlds largest stock photography sites and being acquired by a small player in the sector was kind of distasteful for them to see and they have reacted almost immediately by threatening the tiny company with legal actions.

We think Corbis has gone too far and the “megalomanic” press release, as the Norway company describes it, is more suitable as label for the Corbis’s behavior.

On the other side there is something that bothers in the press release on first reading – its seriousness and a few high-profile investors and institutions claimed to have been involved into the acquisition. Compared to Corbis with its $250M revenues per year Crestock appears quite a start up like company and perhaps no one would have taken their announcement for real if it was not the claim there are some large-scale and high-profile organizations and investors being involved in to the foolish press release such as “Scandinavian group of investors”, the Norwegian government fund organization: Innovation Norway and the European Union’s Media II Programme, whose purpose is to encourage the development and distribution of European audiovisual works. 

We think this is what made the press release read and look beyond the common April Fools jokes and have Corbis’s lawyers and PR guys pissed off.

Over the past several years corporate April fools jokes became a trend among rivals. Around April 1 every year there are thousands of April fools press releases and announcements about potential deals, acquisitions and beyond, but perhaps none is ending up in the court, if any.

Not long after the press release was posted, Corbis Corporation was notified about the story. Dan Perlet, Director of Communications, promptly went to action, emailing Crestock Public Relations representatives:

“On behalf of Corbis Corporation, I strongly suggest that you remove the April Fools press release on your website that suggests Crestock has purchased Corbis. We ask that this release be removed from your website immediately, or we may be forced to consider legal action.”

“We in no way intended to mislead or otherwise conduct ourselves in an illegal or inappropriate manner,” Crestock CEO, Geir Are Jensen stated in a statement early today.

“Receiving emails like this spices things up in your everyday work routine” Jensen, Crestock CEO continued, “Of course we didn’t remove the obvious April Fools joke, but in case the second richest man in the world comes after us with his pack of lawyers after him. We’ll have to set aside a monthly sum to cover the expenses.”

More about Creystock

Crestock`s aim is to play a leading role in the micropayment stock photo business.

The photography trade is undergoing a revolution as digital cameras and internet distribution lower the prices to a minimum. There are a few succesful companies in this particular sector of the photo business. Our goal is to be among the most sucessful  – as soon as possible. And then move further.

We emphasize:

– A high level of image quality – in fact the highest in the business
– An inspiring, fast and utterly relevant search experience for buyers
– A strong and vibrant community, based on forums and the unique and personal member console
– A friendly and warm service, even though we are the northernmost photo bureau we know of

More about Corbis

Corbis is a creative resource for advertising, marketing and media professionals worldwide, helping to bring creative work to life with the highest quality photography, footage and rights services. Corbis offers a preeminent collection of more than 100 million creative, entertainment and historic images, a comprehensive footage library, the world’s deepest rights and clearances expertise and an award-winning media management solution, as well as empowering SnapVillage, an innovative microstock web site. Based in Seattle, Corbis serves more than 50 countries worldwide. Corbis is privately held by its Chairman Bill Gates, who founded the company in 1989.

Story picked from EPR Network

More

http://www.crestock.com/news/crestock-stock-photos-acquires-corbis-for-625-million-175.aspx
http://express-press-release.com/48/Corbis%20threatens%20Crestock%20with%20legal%20action%20over%20April%20Fools%20Joke.php
http://www.crestock.com/
http://www.crestock.com/blog/
http://www.corbis.com/
http://www.crestock.com/news/corbis-threatens-with-legal-actions-over-april-fools-joke-176.aspx
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